Your website is the first step you make when you establish your interior design business and it is important to keep it up to date. You want your website to be professional, clean, and easy to navigate. It is also important that you have a presence on social media platforms so that people can stay connected with your business.
If you are an interior design business, you should consider adding interior design marketing videos to your website to share on social media platforms.
Read also: Understanding Maximalism in Interior Designing
Why Video Content For Interior Design Business?
Interior design is always evolving, and the way people live has changed drastically in recent years. Technology has made it possible for people to go from one room to another in just a few seconds. People now have a choice of different types of furniture and products that are available online. Video content fits right into this new era of living.
How to Create Video Content Ideas with Free Tools
With the help of ideation tools, you can brainstorm and generate creative ideas for your video content.
Idea generation is a key part of the creative process, and it is not an easy task to come up with new ideas on your own. Tools like Trello, MindNode, and Evernote can help you create a list of potential topics and then narrow them down to make sure that they are relevant to your business.
Creativity apps like Day One or Draft can also be used to help you come up with ideas for videos.
How to Find the Right Video Content Ideas for Your Business
Searching for the right video content ideas is not easy. There are a lot of videos out there that might not be the best fit for your business.
To make your search easier, you can use a tool like TubeBuddy to find videos that are relevant to your industry. This will save you time and help you find the best videos for your business.
TubeBuddy is a platform that helps users find relevant and popular YouTube channels in their niche or industry. It also provides helpful analytics about how many views each video has and how long it lasts on average.
Add Subtitles To Your Video For A Wider Reach
Video subtitles can be used as a marketing tool for reaching out to new audiences. You can refer to SubTitles.Love Blog to add subtitles to video.
The most important thing about adding video subtitles is that they need to be relevant to the video content. If you’re watching a YouTube video, make sure the subtitles are related to what is happening on the screen. For example, if your daughter is dancing at an event and you want her to learn how to do a special move from one of the dancers, it might be worth it for her to watch that dancer’s YouTube video with subtitles.
4 Easy Ways To Create Better Videos For Your Business
Creating videos for your business can be difficult and time-consuming. However, there are ways to make it easier.
1) Get feedback from your target audience – What are the things that they love about your videos? What would they like to see more of?
2) Create a video that is relevant to their needs – For example, if you are selling a product for children, create a video about how to use the product in the context of a child’s life.
3) Create quality content – Make sure that you have high-quality content and that it’s engaging. It should be engaging enough so that people want to watch it again and again.
4) Make sure you have good lighting and sound – good lighting will make your video look better while good sound will make it more engaging. If you don’t have good sound, you can use captioning or download royalty-free music.
Conclusion: Engaging Videos For Interior Design
Marketing for an interior design business with high-quality photos and engaging videos is the most successful route for your business promotion. People today are more visual, and they prefer to see your work as they navigate through your website.
To have a good marketing plan, you should have a good website that features your latest designs. You should also include testimonials from happy clients and make sure your business is well-represented on social media. If you want to do more than just update your website’s design, consider hiring an online marketer who can use the highly effective strategy of SEO to get you ranked on Google.